Doro 337IP PhoneEasy Benefits Both Seniors and Care Homes Interview with Ryan Trendell, National Account Manager from Doro

Recently, we interviewed Ryan Trendell, National Account Manager from Doro, a Swedish company that is developing telecom products specially adapted to the growing worldwide population of seniors. We wanted to learn a little more about Doro’s PhoneEasy 337IP IP Phone. Below is a summary of our call. [VoIPon] So Ryan, what sort of challenges have you overcome in bringing the PhoneEasy 337IP to its target market? [Ryan Trendell, Doro] Well, I think the biggest thing is mindset, really. As most people, when they think of IP, they just think of technology, technology, technology, and not about the end user that is going to be using the phone. IP is great for an office solution but how would an 80 year old use any of the other IP phones in the market today? [VoIPon] How has the PhoneEasy been received? [Ryan Trendell, Doro] Well, I think we’ve had some pretty good feedback. Alistair Colville from Colville Care has trialed this in one of his care homes. He’s running on a Microsoft 3CX, and is really impressed with the design. And when he upgrades his care homes he will be upgrading with the 337IP [VoIPon] So how does this product benefit seniors and the business customers that are servicing them, such as retirement villages, care homes and clubs for active seniors? [Ryan Trendell, Doro] I think the benefit to the senior...

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