VoIPon Solutions have been featured in the March 2016 edition of Comms Business Magazine.
David Frith, Marketing Manager at VoIPon Solutions, spoke to Comms Business Magazine about IP Video Conferencing, which products are selling well, mobile device conferencing, margins and more.
What products are selling well?
We are seeing popular brands such as Yealink and Grandstream have success. Both brands have recently brought out new models and are looking to raise the bar in both quality and application.
Yealink released the CP860 Conference Phone that offers 5 way conferencing support, HD voice and 365 degree voice pickup at a range of up to 10 feet. The CP860 also supports call recording and offers a highly convenient call experience for users.
Grandstream have released the Android based GAC2500, with 3 microphones and a range of over 11 feet. The Android OS allows for use of popular video apps such as Skype and Google Hangouts. The GAC2500 delivers HD audio quality, automated provisioning for easy deployment, advanced security protection for privacy and broad interoperability with most 3rd party SIP devices
What role is there for mobile device conferencing?
Meetings now can’t always be held in the office or in front of a computer, with the enhancement of technology there is a huge opportunity for mobile device conferencing. With 4G becoming more prominent and reliable, it is possible to attend conferences from mobile devices, away from your desk. This added convenience makes such a difference.
What margins are available?
The margins in general are mixed, but we fully expect the Yealink and Grandstream VoIP Conference units to offer a very good margin to resellers, compared to other brands.
Is Unified Communications as a Service (UCaaS) having an impact in this market?
Definitely, in particularly in small and medium sized businesses. Using UCaaS enables companies to save on the costs associated with deploying a UC solution by themselves.
UCaaS enables staff to log in away from their desk, meaning they are more efficient and productive, using a system that is scalable and reliable.
What sales tips can vendors provide resellers with?
I think educating your customers is vital. If you can show them the different possibilities then they are going to be interested. Many people are familiar with the Android operating system, so they will feel at home using it on a conferencing device. The customizability is fantastic.
Time is precious, meaning travelling is low on the agenda when it comes to passing information around. It saves so much time by being able to dial a number or click a link to connect directly to a colleague or customer. There is very little downtime. We talk to a lot of people and everyone tells the same story, they are short on time. Yet they travel up and down motorways and on trains for hours in a day while there is hardware and software that can protect our precious time.
We look to provide our customers with as much information about the product as possible, so they can learn about it quickly and in one place.
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